What is partner access?

Why it matters for agencies

For marketing agencies, partner access (on Meta, Google, TikTok and others) is the compliant, lockout-free way to work in a client's accounts. HandItSafe requests exactly the partner access needed in a single link.

The short version

If you're an agency or a client trying to get set up quickly: partner access is a permission model where one business grants another business access to specific assets through a platform's official system — rather than sharing a username and password. The granting business keeps ownership and control. The practical takeaway is that you should never need to share a password to make this work — every major platform has an official way to grant access, and it can always be removed later.